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Les Mills
Les Mills  - Why Les Mills for your club

Unleash Your Inner More Profitable Club

  • Having trouble keeping members?
  • Are you struggling to get a decent turnout in your group fitness classes?
  • Finding it hard hiring and keeping world-class instructors?
  • Having difficulty organizing your timetable?

With the LES MILLS TM Group Fitness System, you'll get more new members, keep the ones you have and keep them coming back for more, more often.

More evidence of Les Mills' capacity to impact club profitability emerged in an ACNielsen survey of 3,080 participants in its programs around the world. It showed that more than 85% of members visit their clubs at least twice a week specifically to take part in the classes and that nearly 43% visit at least four times a week.

The average of 3.4 visits a week by LES MILLSTM participants compares with IHRSA estimates that club members go to their clubs 1.75 visits a week on average.

Improving the average number of visits per week a member makes to a club by just one can lead to a 3% increase in a club's retention rate*. These extra visits count where it matters - on your bottom line.

The complete LES MILLSTM Group Fitness System includes:

  • Eight group fitness programs - updated with new music and choreography every three months
  • A rigorous instructor training and qualification system
  • LES MILLSTMGroup Fitness Management - your club's blueprint for profit
    Free access to world-class marketing resources through Les MillTMs' eClub. 
To find out how to license your club contact Dennis Bierman on +971 50 9455882 |email:  dennis@mefitpro.com